In late 2025, All South County Luxury Cinemas in South Kingstown, Rhode Island decided to reassert its position as the premiere theatrical destination in the Ocean State by upgrading its lobby and updating its concessions offerings.

Pristine marble flooring, updated candy racks, and the introduction of new treats including Dippin’ Dots led to an instant upgraded theatrical experience.

Our challenge was to create a reel that highlighted all of the unbeatable concessions options available. A video that had to be as enticing as the newly renovated concessions counter. Focusing on their distinct mainstays: popcorn drenched in real butter, thirst quenching sodas, and the best selection of local wines and beers, we produced a video delicious enough to eat.